01

archdifusión

archdifusión specializes in publicizing and promoting the work of architects, designers and builders, in order to help them make themselves known. The company was founded by Virginie Velasco, building on 11 years’ experience as head of PR at Legorreta + Legorreta and then at JSª (2004-2012).

02

Services





archdifusión
collaborates with established and emerging firms, in many different scales.
Offers its services to firms that wish to promote their work but lack the time or the necessary tools.

These services include:
- personalized services
- full range of advisory services for a monthly retainer fee

Organization of the information

  • Reviewing, selecting and organizing information about firms.
  • The basis for all promotional work.

Publications

  • Contact with specialized media (digital and printed).
  • Sending material to publishing houses, newspapers and specialized internet sites.
  • Each dispatch is tailored based on the individual publication.

Websites

  • Analysis, coordination, organization, supervision and selection of material.
  • Search engine optimization and allow independent updates.
  • Websites must reflect the personality and individuality of each firm.

Portfolio

  • Creation, design and coordination.
  • Digital and/or printed portfolio.
  • A good portfolio reflects the firm’s professionalism and quality.

Newsletter

  • Coordination and design.
  • The newsletter keeps clients and media updated with the firm’s activities on a monthly basis.

Awards

  • Consultancy on submitting projects for national and international awards according to the firm’s profile.
  • Selection of projects and material.
  • Advice and review of boards.

Competitions

  • Consultancy services on submitting projects for competitions.
  • Requests for Proposal.
  • Requests for Information.

Social Networks

  • Presence on social networks and updating relevant information.
  • Facebook, Twitter, Instagram, Youtube, Vimeo.

Photographs and Videos

  • Coordination of photographs and videos (documentaries)
  • The documentation for projects or firms must be of the highest quality for effective promotional work.

Collaborators

03


Virginie Velasco
architectgraduated from l’Ecole d’Architecture et de Paysage de Bordeaux. Since 2004 she has specialized in public relations and promotional work for Mexican architects. In January 2013, she decided to establish her own agency and archdifusión was born.
Today archdifusión has a team of 6 members, all architects: Virginie Velasco, Adlai Pulido, Paulina Benítez, Carlos Enríquez, Samuel Rodríguez and Brenda Pérez. They share the love for promoting architecture. We work with design studios, photographers, filmmakers, translators, among others, to meet all our clients needs.

Award

IIDA Best Interiors

View publication
Ignacia Guest House
Factor Eficiencia + A-G Interiores

Winner | Best Interiors of Latin America and the Caribbean
Category: Hotel

Award

Prisma Award

View publication
Prisma Award 2017

Winner
Estudio Atemporal

Finalists
Bernardi + Peschard
Faci Leboreiro
Factor Eficiencia
vgz arquitectura

Digital Media

Dezeen

View publication
Pátzcuaro Criminal Courts

Taller Mauricio Rocha + Gabriela Carrillo

Dezeen

June 2017

Architect of the Year

The Architectural Review

View publication
Gabriela Carrillo named Architect of the Year 2017 by The Architectural Review for Pátzcuaro Criminal Courts.

AMD 2016

La Miradora | Archetonic

View publication
La Miradora | Archetonic | Urban Installation

October, 2016

Video

Xaman Bar Design

View publication
Xaman Bar | Estudio Atemporal

Entremuros | Reforma

Nov 2016

Newsletter

Design and content management

View publication
ARCHETONIC Newsletter

Content management, coordination and design

Facebook

Content Management

Go to Facebook
a | 911 Facebook page content management

Radio

Andrés Stebelski | Puentes

View publication
Andrés Stebelski Architect

Program: Madame Mallet

December 8, 2016

Award

Architects and Interior Designers Association Mexico

Winners: a|911 / EDAA / Manada y Katerina Alatzia / Estudio Atemporal

Mentions: kababie architects / Almazán Architects and Associates / Migdal Architects

Award

Glocal / Noldi Schreck

a|911 - Steelcase / Corporate Interior
AS/D - 4.1.4 House / Residential Architecture
Manada - Experiment 4 / Special mention: Innovation

Award

Moira Gemmill Prize for Emerging Architecture.

View publication
Gabriela Etchegaray winner of the Moira Gemmill Prize for Emerging Architecture.
Architectural Review

2016

Print Publication

Cover Architectural Review

View pdf
MANUEL CERVANTES CESPEDES/ CC ARQUITECTOS

Next

Casabella

February 2016

Website

Content Coordination

View publication

faci leboreiro arquietctura
website

Print Publication

Ambientes

View pdf
Ambientes magazine

PH Diamante
Archetonic

Nov 2014

Print Publication

Casabella

View pdf

MANUEL CERVANTES CESPEDES/ CC ARQUITECTOS

Proyecto Ecuestre

Casabella

January 2015

Print Publication

DWELL

View pdf
EZEQUIELFARCA Casa Barrancas

Dwell Special Issue Rooms We Love

April 2015

Print publication

Trama Magazine

View pdf
vgz arquitectura y diseño

Casa V9

Trama Magazine No. 130

July 2015

Print publication

Hotbook

View pdf

ARCHETONIC

Mild GH

Hotbook#18

August 2015

Print publication

Mexico Design

View pdf
Mexico Design

kababie
arquitectos

PROFILE
December 2014

Digital Media

Wallpaper

View publication
Migdal arquitectos

Casa Country Club

Wallpaper

October 2015

Instagram

Content coordination

View publication
Content coordination of Migdal Kababie Instagram profile.

“Architecture becomes the means of providing harmony between man and the earth.”

Juan O´Gorman

04

Clients

To this day, archdifusión has been collaborating with 31 offices. We can summarize in numbers the achievements of 2016: 182 printed publications, 368 digital publications, 30 national and international awards, 22 finalists projects, 11 new websites and 9 participations in special events. We are grateful to the offices below for the comments, the confidence and the friendship.

Taller | Mauricio Rocha + Gabriela Carrillo

Mauricio Rocha y Gabriela Carrillo

See website
View photo
Mauricio Rocha & Gabriela Carrillo
Associates

a | 911

Saidee Springall & Jose Castillo

See website
View photo
"Virginie has a great ability for team work and organization skills. She understands our expectations and way of working and has been a key elementfor our recent awards."

Jose Castillo
Founding partner

Ambrosi | Etchegaray

Jorge Ambrosi & Gabriela Etchegaray

see website
View photo
Jorge Ambrosi & Gabriela Etchegaray
Founding partners

PLANE—SITE | WOHA

See website
PLANE—SITE
Andres Ramirez, co-founder
Michael Maginness, associate

MCHAP

Illinois Institute of Technology

see website
The Mies Crown Hall Americas Prize (MCHAP) recognizes the most distinguished architectural works built on the North and South American continents.

ARCHETONIC

Jacobo Micha

See website
View photo
"With the charisma that characterizes her, Virginie helps us strengthening the diffusion and identity of ARCHETONIC"

Jaime Micha
Project Coordination

kababie arquitectos

Elias Kababie

See website
View photo
“true architecture is made by a true team"

Elias Kababie - CEO

VIEYRA ARQUITECTOS

Vieyra Arquitectos

faci leboreiro arquitectura

Carlos Faci & Mariana Leboreiro

see website
View photo
"We are very happy to work with Virginie; she has fulfilled and went beyond our expectations”
Carlos Faci & Marina Leboreiro
Founding partners

Migdal arquitectos

Jaime Varon, Abraham & Alex Metta

see website
View photo
“archdifusión has a global understanding of the different architectural fields, a great consulting group y the hability to create synergies. ”

Jaime Varon
Founding partner

vgz

Veronica González

See website
View photo
“As creative people, it is hard for us to promote our work without distracting ourselves from architecture, archdifusión does it for us with passion and responsibility and we deeply thank them for that.”
-Veronica Gonzalez
CEO

Estudio Atemporal

Paul Curuchet & Luciana de la Garza

see website
Paul Curuchet & Luciana de la Garza
Founding partners

Almazán y Arquitectos Asociados

View photo
Guillermo Almazán Cueto, Guillermo Suárez Almazán,Dirk Thurmer Franssen.


Founding partners

Grupo Comosa

Concreto de Morelos, S.A.

See website
"archdifusión knows how to translate perfectly what we want to say to our clients in a clear way and in the way they want to hear it."

Juan Pablo Rivera
Director

ZD+A

Yuri Zagorín

See website
"I think that what I like about working with archdifusión is that they are professionals and proactive.They don’t only do their job, they also try to achieve more for the improvement of the companiesthat they assist. A pleasure". Yuri Zagorín
CEO

Taller 6A

Alejandro Sánchez García

See website
Alejandro Sánchez García
Director

InHouse

Fernando Polidura, Bruno Krieger & Daniel Krieger

See website
Fernando Polidura, Bruno Krieger & Daniel Krieger
Founding partners

Taller Paralelo

Cesar Flores, Mikel Merodio, Daniella Hakim & Mercedes Aguilar

Go to Facebook
Cesar Flores, Mikel Merodio, Daniella Hakim & Mercedes Aguilar
Founding partners

BAAQ´

Alfonso Quiñones + Joaquín Castillo

See note
View photo
"archdifusión gives us the chance to focus on developing our projects, in the knowledge that people are finding out about our work.”

José Alfonso Quiñones
founding partner

MANADA

Architectural Boundaries

see website
Alejandro Tapia
Founding partner

AS/D Asociación de diseño

Fernando Velasco & Paola Morales

See website
"We're very grateful to archdifusión because they reflect the same passion in spreading architecture as we do with our projects and designs, they're an important extension of the office."
F. Velasco & P. Morales
Founding Partners.

Método

Bernardo García

see website
View photo
Bernardo García Director

MRD Arquitectos

Antonio Morodo Díaz

See website
View photo
Antonio Morodo Díaz
Director

Andrés Stebelski

Andrés Stebelski Architect

See website
View photo
“While we dedícate our time making architecture, archdifusion dedicates its time to promote it with the same passion.”

Andres Stebelski
Founder

Bernardi + Peschard

Alejandro Bernardi & Beatriz Peschard

see website
View photo

Alejandro Bernardi &Beatriz Peschard


Founding partners

EDAA

Luis Arturo García

see website
View photo
"Archdifusión opened doors we never thought we could access." Luis Arturo García
CEO

cm2 management

Luis Cayuela

Website
View photo
"Proactive and efficient."

Luis Cayuela
Founding partner

R-ZERO studio

Alejandro Zárate & Edgar Velasco

see website
Alejandro Zárate & Edgar Velasco

Founding partners

CC ARQUITECTOS

Manuel Cervantes Céspedes

See website
View photo
Manuel Cervantes.

CEO

Ezequiel Farca + Cristina Grappin

Ezequiel Farca and Cristina Grappin

See website
View photo
Ezequiel Farca & Cristina Grappin

Partners.

Katerina Alatzia

see website
View photo
Katerina Alatzia
Director

héctor coss arquitectos

Héctor Coss M.

Go to Facebook
View photo
Héctor Coss Director

Administrarte

Mario Retana

See website
Mario Retana
Director

CONTACT

Chicago 27,Roof office.
Col. Napoles, 03810
Mexico City
virginie@archdifusion.mx
adlai@archdifusion.mx
Ph. +52 55 6724 0604
M. 04455 28 55 78 57
Aviso de Privacidad